Aditya Mirchandani is currently the Head of Growth at Curefit - House of Cult, where he leads the growth and D2C e-commerce initiatives for apparel, footwear, and fitness products. With over 14 years of expertise in growth, performance, product, and partner marketing, Aditya has a proven track record of building successful marketing engines that drive both top-line customer acquisition and bottom-line profitability.
Professional Milestones:
Spearheaded growth strategies at Cult.fit, significantly boosting D2C e-commerce sales and customer retention.
Extensive experience in driving customer awareness and acquisition across the tech industry, resulting in sustained business growth.
He is highly regarded for his skills in Strategic Planning, Leadership, and Digital Marketing, consistently delivering impactful results that align with corporate objectives.
Experience
Head of Growth
Curefit - house of cult
Jul 2023 - Present
Bengaluru, Karnataka, India
Full-time parenting
Career Break
Apr 2022 - Jul 2023
India
Education
Master of Arts (M.A.), Advertising and Marketing
Leeds University Business School
2008 - 2009
Bachelor of Business Administration (B.B.A.), Marketing
Sri Bhagawan Mahaveer Jain College
2005 - 2008