Dr. Sameer Siyal is the Consumer Insights Specialist - Growrth & Strategy at Reliance Retail, where they lead impactful initiatives and drive strategic growth. With My choice in education & career demonstrates adaptability, curiosity, insight and relationship management.Am high-performing executive with a proven record in Data, Insights & Analytics, Business Strategy, C-suite Relationship Management & Cross Functional Team Engagement across Retail, FMCG, Cement, Paint, Telecom, Real Estate, Education, Agriculture and eCommerce.Am an outcome driven analytics professional. Attempt to help companies improve consumer centricity via data centricity.Expert in handling BIG Data and automation using Power BI & Tableau. Led multiple research projects (approx. 75 consumer insights studies) on – customer satisfaction/loyalty, brand track, market sizing, demand estimation, U&A, forecasting, concept testing, census, product testing, price benchmarking, mystery audits, price sensitivity etc. across different industry sectors, delivering thought leadership, alignment and achievement of company goals with integrity and commitment.A few B-schools and industry associations found my 15 years’ experience worthy enough to share with their audience, and every such engagement opportunity enhanced my knowledge baseWas lucky to receive “Golden Key Award - Best Data Collection” for MRSI submissions and clients sharing my work in the investor’s / stakeholder’s discussions & strategic meetings. Have total 15 years of experience in Customer Insights, Shopper Behavior, Business Strategy Market Research, Marketing, Data Analysis & Business Development., they have consistently demonstrated their ability to excel in challenging environments.
Professional Journey:
Dr. Sameer Siyal built their career after graduating from ICFAI Business School, taking on senior roles at Nielsen, where they honed their strategic leadership skills.
Professional Milestones:
- Led strategic initiatives at Reliance Retail, significantly boosting Consumer Insights Specialist - Growrth & Strategy efforts.
- Played a critical role in driving the company’s growth and market expansion.
- Successfully managed high-impact projects that strengthened Reliance Retail's market position.
They are highly skilled in Customer Service, Public Speaking, Market Research, Marketing Research, Customer Insight, Market Analysis, Team Management, Quantitative Research, Competitive Analysis, Big Data Analytics, Automation, particularly excelling in driving business results.
Experience
Consumer Insights Specialist - Growrth & Strategy
Reliance Retail
Mar 2020 - Present
Mumbai, Maharashtra
Sr. Manager Consumer Insights - Nielsen India Pvt. Ltd.
Nielsen
May 2019 - Mar 2020
Mumbai
Education
Master of Business Administration (M.B.A.), Marketing
ICFAI Business School
2007 - 2009
Doctor of Philosophy (Ph.D.), Business Administration and Management, General
Rashtrasant Tukadoji Maharaj Nagpur University
2009 - 2014