Nivriti Kapoor is the Senior Brand Manager at Nykaa, where they drive strategic initiatives and growth.

Professional Journey: Nivriti Kapoor's career began with a solid foundation, earning a Master of Arts (M.A.), Fashion Business Management from University of Westminster. They have held senior roles, including Business Head: E- Commerce at Hidesign, contributing significantly to business expansion.

Professional Milestones:

- Led efforts that significantly boosted brand recognition as Senior Brand Manager at Nykaa.

- Played a key role in strategic planning and execution as Business Head: E- Commerce at Hidesign.

Nivriti Kapoor is highly skilled in Brand Development, E-Commerce, Fashion Buying, Brand Strategy, Pricing Strategy, Stock Management, Marketing Strategy, Gross Profit Analysis, Forecasting, Business Development, Microsoft Excel, Key Performance Indicators, Budgeting, Strategy, Problem Solving, Analytical Skills, Web Analytics, Strategic Thinking, Leadership, Communication, Data Analysis, Stakeholder Management, Presentations, Business Planning, Merchandising, Fashion, Trend Analysis, Wovens, Textiles, CRM, Sales, Retail, Product Development, Apparel, Marketing, Microsoft Office, Management, with a focus on leadership and innovation in the industry.