Sai Prasath is the Senior Brand Manager at upGrad, where they drive strategic initiatives and growth.
Professional Journey: Sai Prasath's career began with a solid foundation, earning a Master of Business Administration - MBA, Marketing from MICA | The School of Ideas. They have held senior roles, including Brand Manager at upGrad, contributing significantly to business expansion.
Professional Milestones:
- Led efforts that significantly boosted brand recognition as Senior Brand Manager at upGrad.
- Played a key role in strategic planning and execution as Brand Manager at upGrad.
Sai Prasath is highly skilled in Marketing Leadership, B2C, Organic Growth Strategies, Positioning (Marketing), D2C, Market Planning, Creative Briefs, Brand Perception, Strategic Marketing Management, Strategy, Data-Driven Insights, Competitive Marketing Strategies, Brand Advertising, Problem Solving, Customer Insight, Presentation Skills, Critical Thinking, Team Management, Consumer Behavior, Media Planning, Marketing Campaign Plans, Digital Marketing Channels, Brand Management, Brand Strategy, Brand Marketing, Communication, with a focus on leadership and innovation in the industry.
Experience
Senior Brand Manager
upGrad
Apr 2024 - Present
On-site
Brand Manager
upGrad
Apr 2022 - Present
Bengaluru, Karnataka, India
Education
Master of Business Administration - MBA, Marketing
MICA | The School of Ideas
2017 - 2019
Bachelor of Technology (B.Tech.), Information Technology
Shanmugha Arts, Science, Technology and Research Academy
2010 - 2014