Sony Mathews is the Senior Brand Manager at Nykaa, where they drive strategic initiatives and growth.
Professional Journey: Sony Mathews's career began with a solid foundation, earning a Diploma in Management Studies, Business Administration and Management, General from SVKM's Narsee Monjee Institute of Management Studies (NMIMS). They have held senior roles, including Global Assistant Brand Manager-Dove Hair at Unilever, contributing significantly to business expansion.
Professional Milestones:
- Led efforts that significantly boosted brand recognition as Senior Brand Manager at Nykaa.
- Played a key role in strategic planning and execution as Global Assistant Brand Manager-Dove Hair at Unilever.
Sony Mathews is highly skilled in Personal Care Products, Beauty & Wellbeing, Leadership, Management, Marketing, Communication, Brand Management, Brand Bulding, Brand Development, E-Commerce, Digital Marketing, Social Media Optimization (SMO), SEO, Google Analytics, Microsoft Excel, Integrated Marketing, Business Planning, Consumer Research, Go-to-Market Strategy, Account Management, Performance Marketing, Product Design, Media Planning, Consumer Insight, Marketing Mix, Advertising, Product Development, Microsoft Office, Analytical Skills, Team Management, with a focus on leadership and innovation in the industry.
Experience
Senior Brand Manager
Nykaa
Aug 2024 - Present
Mumbai, Maharashtra, India
Global Assistant Brand Manager-Dove Hair
Unilever
Apr 2022 - Aug 2024
India · On-site
Education
Diploma in Management Studies, Business Administration and Management, General
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Jun 2021 - Jul 2022
Master's Degree, Marketing
Mumbai Educational Trust, MET League of Colleges
2013 - 2015